North America Express Media Channels and Services

LA Express is the leading Chinese community service platform in Los Angeles, dedicated to providing diverse local information services and targeted advertising channels for Chinese users. The platform comprehensively covers news, secondhand trading, housing rentals, and more, offering full-spectrum support and solutions for overseas Chinese communities' daily needs.

Through its efficient information distribution and management system, LA Express has become the preferred channel for Chinese residents across the Greater Los Angeles area to access essential life information. Rooted in deep community understanding and guided by the principle "Need something? Find it on LA Express," the platform has established extensive user trust.

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Proprietary Media Channels

Table Tent Advertising

Product Description: Advertisers' promotional content is printed on A3-sized table tents and provided free of charge to restaurants, serving hygienic purposes during dining while displaying ads.
Specifications: Each sheet features 8 advertising panels.
Pricing: $2,000 per panel (Total print run: 100,000 copies).
Advantage: Targets dining establishments with high-impact exposure.

Proprietary Media Channels

LED Advertising Screens

Product Description: Digital display units including floor-standing large screens and wall-mounted small screens installed in high-traffic venues.
Installation Locations: Restaurants, clinics, law offices, shopping malls, and similar establishments with substantial foot traffic.
Content Allocation:
70% dedicated to venue owners' promotional content;
30% allocated to paid advertisers' promotional materials.
Advantage: Delivers high-frequency exposure on large screens, ideal for visually striking advertisements.

Proprietary Media Channels

WeChat Moments Advertising

Community Resources: Operate 10+ region-specific WeChat accounts covering Greater Los Angeles, each maintaining 5,000-6,000 contacts.
Advertising Models: Free daily community service announcements + Paid monthly commercial promotions.
Pricing: Monthly subscription with rotating posting schedule across multiple accounts.
Advantage: Delivers precise reach to localized user communities, particularly effective for job postings, housing rentals, and secondhand transactions.

Proprietary Media Channels

WeChat Official Accounts

Accounts: LA Chinese News, Hi Fun LA
LA Chinese News:News and information hub
Hi FunLA:Focused on LA dining, entertainment, and lifestyle
Advertising Formats:
Article Ads: Headline / Secondary / Tertiary positions (client-provided or ghostwritten content)。
Banner Ads:Top / Mid-article / Bottom placements
Advantage: Precise targeting of Chinese community's daily information needs.

Proprietary Media Channels

APP & Website Advertising

Article Ads:Headline / Standard articles (client-provided or ghostwritten content)
Banner Ads:Top / Mid-content / Bottom placements
Advantage::Precise targeting of Chinese community’s daily information and service needs.

Service

Website Development Services

Service Description: Proprietary website-building system with diverse templates suitable for all industries, including brochure sites, booking systems, and e-commerce stores.
Package Inclusions: All-inclusive packages covering development, updates/maintenance, and server operation fees.
Advantage: Cost-effective solutions with comprehensive features, tailored for SMBs to deploy professional websites rapidly.

Service

RED (Xiaohongshu) Managed Operations

Platform: RED (optimized for North American Chinese market)
Service Description: Full account management including creation and monthly publishing of 30 branded posts, with content customized based on merchant-provided materials.
Advantage: Designed for merchants unfamiliar with RED, delivers precise reach to platform users while boosting brand exposure and traffic.